1. Who we are and what this covers
BeWell'r, LLC ("BeWell'r," "we," "us") operates the BeWell'r mobile app for iOS and Android, and related services (together, the "Service"). Our address is 207 Bent Creek, Greenville, NC 27834, USA.
This Privacy Policy explains what personal information we collect, how we use and share it, and the choices you have. It applies to everyone who uses the Service, including people who use it through a school, employer or other organization, and people linked as a Support Person.
We do not sell your personal information, and we do not use your wellness or journal data for advertising.
2. Information we collect
Information you give us
- Account and profile. First Name, Last Name, email address, Gender, password, birth date, ZIP code, profile picture. (Name, email, birth date and ZIP code are required; picture is optional.)
- Contact. Phone number. (Optional.)
- Routine and vocation. Your usual day start and end time; whether you are a student or working. (Required for personalized scheduling.)
- Wellness assessment. Your answers to the Salutogenic Wellness Promotion Scale (SWPS) and the scores calculated from them. (Required to determine baseline.)
- Journal entries and reflections. Journal entries and reflections. (Optional; you decide what to write.)
- Conversations with Welliam. Messages you send to and receive from our AI coach, Welliam. (Optional; only if you use Welliam.)
- Community. Posts, comments, likes, groups. (Optional; only if you use Community features.)
- Support and feedback. Messages you send to our support team. (Optional; only if you contact us.)
3. How we use your information
We use personal information to:
- Create and secure your account, and let you sign in.
- Run the BeWell'r program: score your SWPS assessment, schedule morning and evening nudges around your start and end times, and track streaks and progress.
- Personalize content, SWPS assessments and Beneficial Actions based on your vocation and completion history.
- Power Welliam, our AI coach (see below).
- Operate Community features, including moderation.
- Provide dashboards and reports to Support Persons and organizations you are connected to, as described in Section 4.
- Send service messages and, if you allow them, push notifications. You can change these in Settings.
- Answer support requests and collect feedback.
- Keep the Service safe: detect abuse, enforce our Terms, and fix bugs and crashes.
- Comply with the law.
Welliam, our AI coach
Welliam uses artificial intelligence and machine learning for check-ins, journal entries, messages, and nudges. To do this, the relevant information is sent to our AI service provider, which processes it on our behalf.
Welliam's responses are generated automatically and can be inaccurate. Welliam is not a doctor, therapist or crisis service. We do not make decisions with legal or similarly significant effects about you based solely on automated processing.
4. How we share your information
We share personal information only in the situations below.
Support Persons you link
A Support Person is someone you choose to connect to your account, such as a parent, guardian, mentor or coach. A link is created only when you accept an invite or share your unique code. Once linked, a Support Person can see:
- Your SWPS trend (improving, stable or needs attention) and SWPS averages
- Streaks, activity summaries, milestones and badges
- Weekly and monthly progress highlights and downloadable monthly reports
A Support Person cannot see your journal entries, reflection text, or Welliam conversations. You can remove a Support Person at any time in Settings.
Your organization
If you use BeWell'r through a school, employer or other organization, that organization's authorized administrators can see:
- Your name, email and account status
- Engagement data such as active days and streaks
- Your SWPS scores and trends, individually and as part of group reports
Organizations cannot see your journal entries, reflection text or Welliam conversations. You can remove an organization at any time in Settings.
Other Community members
Content you post in BeWell'r Connect (Community features), together with your display name and profile picture, is visible to other members of that group or forum. Please don't share anything in BeWell'r Connect if you want to keep it private.
Legal and safety reasons
We may disclose information if we believe in good faith it is required by law or legal process, or is necessary to protect someone's life or safety, to prevent fraud or abuse, or to enforce our Terms.
5. Retention, security and your choices
How long we keep information
We keep your information while your account is active. When you delete your account, we delete or de-identify your personal information within 30 days, except where we must keep it longer for legal, security or fraud-prevention reasons. Backups are overwritten within 90 days. Aggregated, de-identified data may be kept to improve the Service.
Security
We protect your information with encryption in transit (TLS) and at rest, role-based access controls, and multi-factor authentication. No system is completely secure, so we cannot guarantee absolute security.
Deleting your account
You can delete your account at any time in the app under Settings > Delete Account. You can also request deletion by emailing support@bewellr.com. Deleting your account removes your profile, assessments, goals, reflections, mood entries and Welliam conversations, and ends any Support Person or organization links. Community posts may be removed or shown as from a deleted user.
Your controls
- Edit your profile and notification settings in the app.
- Add or remove Support Persons and organizations at any time.
- Choose what to write in reflections.
- Turn push notifications on or off in the app or your device settings.
Your privacy rights
Depending on where you live, you may have the right to:
- Know what personal information we hold about you and get a copy
- Correct inaccurate information
- Delete your information
- Withdraw consent or limit our use of sensitive information
- Object to or restrict certain processing (UK and EEA)
- Receive your data in a portable format
To exercise these rights, email support@bewellr.com. We will verify your identity and respond within the time required by law, usually 30 to 45 days. You may use an authorized agent where the law allows. We will not discriminate against you for exercising your rights. If you are in the UK or EEA, you may also complain to your local data protection authority.
International transfers
We are based in the United States and process information there. If you use the Service from outside the US, your information will be transferred to the US, where we protect it as described here and, where required, using appropriate safeguards such as Standard Contractual Clauses.
6. Changes and contact
We may update this Privacy Policy from time to time. If we make material changes, we will notify you in the app or by email before they take effect.
Questions or requests about your privacy:
BeWell'r, LLC 207 Bent Creek, Greenville, NC 27834, USA Email: support@bewellr.com